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Business guides

Guides for Small Businesses

You make the best mochar chop in the para, or you can rewire a house in an afternoon. What you may not have is a free evening to work out which licence you need, or why your shop does not show up when someone searches on Google Maps.

These guides do that work for you. Each one says who needs it, what it costs, where to apply on the official site and what to keep ready, checked against the government or company source on the date shown. None of it needs an agent.

Guide · Getting online

Free Places to List Your Business Online, and Which Ones Matter

You do not need a website or an agency to be found online. You need the same name, number and address in five or six free places, and an afternoon.

Guide · Getting online

How to Put Your Shop on Google Maps (It Is Free)

When someone in your area types “electrician near me” or “sweet shop open now”, Google answers with a map. Here is how to be one of the pins.

Guide · Getting online

WhatsApp Business for a Small Shop: A Practical Setup

Your customers already message you on WhatsApp. The free Business app turns that chat into a shop counter that answers when you are asleep.

Guide · Licences

Trade Licence in West Bengal: Where to Apply and What You Need

In Bengal it is officially a “Certificate of Enlistment”, and who issues it depends on where your shop stands: Kolkata, another town, or a village.

Guide · Food business

FSSAI Registration for a Home Kitchen or Small Food Business

The rules changed in 2026, and most of the advice online has not caught up. Here is what a tiffin service, a home baker or a pithe seller in Bengal actually needs now.

Guide · Registration

Udyam Registration: The Free Certificate Most Small Businesses Skip

Ten minutes, an Aadhaar number, no fee. In return, the government counts you as a micro enterprise, with everything that comes with it.